Airtel launches new digital TV package with Amazon Prime Lite membership


Airtel Digital TV has unveiled two innovative plans that combine live television and Amazon Prime Lite membership, providing a rich and versatile entertainment experience. These plans are designed to meet the needs of users who appreciate both traditional television programming and the convenience of on-demand streaming services.

The new plans offer a comprehensive entertainment package, with access to Amazon Prime Video on up to two devices simultaneously in HD quality. This feature allows multiple users in a household to stream their favorite movies and shows without interruptions. In addition to streaming content, subscribers will enjoy access to over 350 TV channels, which includes everything from live sports events to the latest in daily television dramas, ensuring a wide array of viewing options for diverse preferences.

Amazon Prime Lite, a more economical version of the standard Amazon Prime membership, comes with several attractive benefits. Subscribers will receive free same-day delivery on more than 1 million products and next-day delivery on an additional 4 million products, providing significant convenience for online shopping. Moreover, the plan includes early access to Amazon’s sales and Lightning Deals and a 5% cashback on purchases made with the Amazon Pay ICICI Bank Credit Card. These perks add considerable value, enhancing the overall appeal of the subscription.

The pricing for these plans is structured to be affordable while offering flexibility. The entry-level plan, which includes the Hindi Ultimate package and Amazon Prime Lite for one month, is available for Rs 521. For those looking for a longer-term commitment, a 6-month plan is offered at Rs 2,288, making it a more cost-effective option over time.

Siddharth Sharma, CEO of Airtel Digital TV, explained that these new offerings are a response to the growing demand for versatile and accessible entertainment options. “The increasing preference for mobile and on-the-go entertainment has driven us to expand our television service offerings. By partnering with Amazon Prime, we are enhancing our content lineup and providing our customers with an unparalleled viewing experience. Our aim is to deliver exceptional value, starting with prices as low as INR 521 for our Hindi content plan. We are confident that our users will fully benefit from this exciting new deal,” Sharma said.

For those who enjoy a blend of live television and streaming content, these new Airtel plans provide an ideal solution, offering a seamless mix of live TV and popular on-demand shows such as “Mirzapur,” “The Family Man,” and “The Boys.” This combination ensures that subscribers have a comprehensive entertainment package at their fingertips.



 

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