*Bhool Bhulaiyaa 3* continues to perform exceptionally well at the box office, securing its place as one of the top performers in recent times. As it entered its second week of release, the horror-comedy film maintained a stronghold, finishing its second weekend with a total of Rs 40.75 crore nett in India. While the film experienced a typical decline of around 70% on its second Monday, it managed to outperform Ajay Devgn’s *Singham Again*, which is no small feat. On its 11th day of release, *Bhool Bhulaiyaa 3* garnered Rs 5 crore nett, surpassing the Rs 4.25 crore nett earned by *Singham Again* on the same day, highlighting its sustained popularity and appeal.
The film’s solid performance in the first two weeks is particularly significant given the competition it faced from *Singham Again*, a film starring one of Bollywood's most successful and bankable actors, Ajay Devgn. *Bhool Bhulaiyaa 3* entered a “no profit, no loss” zone after its first week, having already recouped its production costs, which is a remarkable achievement for any film. As of day 11, the horror-comedy film has already raked in a staggering Rs 204 crore net at the domestic box office, making it the highest-grossing film of Kartik Aaryan’s career and a major win for director Anees Bazmee as well.
This strong box office performance places *Bhool Bhulaiyaa 3* in an enviable position, not only within the context of the horror-comedy genre but also within the competitive landscape of Bollywood. The film’s success can be attributed to several factors, including Kartik Aaryan's rising star power, the established fan base of the *Bhool Bhulaiyaa* franchise, and the film's effective blend of horror, comedy, and suspense. Additionally, the timing of its release, which saw it clash with *Singham Again*, did not hinder its momentum; rather, it solidified its standing in the industry, especially as it consistently outperformed expectations.
The film's ability to draw in large audiences across multiple demographics speaks volumes about its mass appeal, and with the holiday season approaching, *Bhool Bhulaiyaa 3* is expected to continue its successful run at the box office. The film’s strong word-of-mouth, coupled with its stellar performances and engaging storyline, makes it a top contender for sustained box office success. In fact, its current earnings are setting it up for potentially even higher returns as it continues to attract viewers seeking a blend of entertainment and thrills.
This performance also has wider implications for the Bollywood film industry, suggesting that films with strong star power, a proven formula, and effective marketing can still achieve substantial success, even in the face of competition from high-budget films. *Bhool Bhulaiyaa 3* not only underscores the commercial viability of sequels but also highlights the increasing importance of audience loyalty and franchise recognition in driving box office numbers. The film's success story is a great win for all involved, and it sets a strong precedent for future releases in the genre.
